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Attract the Most Valuable Buyers
This is
NOT about click troughs, banners ads or intrusive video commercials.
Instead, ConferenceByWeb is about marketing to savvy
and high value buyers. By sponsoring web casts from sessions at
conferences and events, organizations develop a highly professional
and visible image.
Bottom Line: Brand your organization as a respected provider of important
and relevant
information that includes industry briefings and eLearning
content.
What It Costs
Sponsors essentially pay a fixed fee for video production,
content authoring, web hosting and deployment, and marketing for
a period of time (usually between six months and a year). The fees
are based on the amount of sponsored content and its use, such as on
demand broadcasts or eLearning. By way of example, a one day
conference with four sequential sessions to be used for on demand
eLearning would cost $14,000 for one year.
What Sponsors
Receive
The deliverables include:
- Promoting the sponsored content by the event owner -
typically email broadcasts and print advertising
- Usage reporting, including who used the the content and
completion status in the case of eLearning
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